LEND ME YOUR EARS: ALL YOU NEED TO KNOW ABOUT MAKING SPEECHES AND PRESENTATIONS

The past twenty years has seen the emergence of an industry standard model of presentation - the slide show. Yet research has shown that audiences are deeply dissatisfied with this mode of public speaking. In Lend Me Your Ears Max Atkinson - a highly experienced speaker and trainer, having been involved in speech writing for business, politics and the arts for 30 years - uses the findings of recent scientific research combined with the rules of classical rhetoric to highlight the secrets of successful persuasion.

CONTENTS
Preface
Introduction: Audiences Are Always Right

PART I: The Language of Public Speaking
PART II: Visual Aids and Verbal Crutches
PART III: Winning with Words
PART IV: Putting Principles into Practice
PART V: Body Language and Speech
Index

Páginas : 376
Peso : 1mb.
Formato : PDF.
Edición : Primera
Año de Publicación :2004
ISBN : 978-0091894795
Editorial : Vermilion
Autor: Max Atkinson

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